February 23, 2018

February 7, 2018

Most exhibitors have replaced the old “business card fishbowls” with badge scanners and software. But far too many exhibitors are still merely collecting as many cold prospects as...

January 24, 2018

There is a strange irony in exhibiting: even though we are all showing off our marketing expertise in very public ways, we’re all obviously tight-lipped when it comes talking about which of...

trade shows, trade show displays, Alabama, Birmingham, Huntsville, Montgomery, Trade show ERxhibits

November 30, 2017

There is an adage in real estate that also serves well on the trade show floor. When looking for property, only three things matter: location, location, and location. It doesn’t matter if you...

October 31, 2017

Our hearts go out to natural disaster victims from all over the world including recent ones in Houston, Florida and Mexico. Disasters are hard enough when you are home, but they can take more...

trade shows, exhibits, TRADE SHOW EXHIBITS, displays, Planning a Trade Show

September 26, 2017

Whether the target audience is experiencing your company at an industry trade show, in a branded corporate environment or even at an experiential marketing tour stop, you should be marketing to all...

Branding and Desing, exhibit, BOOTH STAFFING, marketing and promotions, Trade Show Exhibitng

August 14, 2017

Travel can be stressful and especially so when you have a big presentation or you are responsible for representing your company internationally and are expected to deliver results in terms of sales...

Exhibit / Booth Staffing / International Exhibiting / Planning and Logistics / Trade Show Exhibiting / Trade Show Planning and Logistics

August 10, 2017

By: Sofia Troutman, Customer Engagement & Industry Relations Manager  

Health Care trade shows in the U.S. are currently in a period of re-adjustment. In a study by Trade Show...

trade shows, expos, exhibits, displays, trade show displays

July 5, 2017

Learn how to better engage trade show attendees by reviewing this telling research from CEIR about tactics attendees engage with on the show floor.

The 2017 Attendee Floor Engagement Study by CEIR,...

July 5, 2017

We’ve all been there, right? Spending large portions of a budget on giveaways and prizes in order to draw people to your booth. Or spending weeks recruiting the right volunteers to go out and...

branding and design, tips and trents, tradeshow exhibits, trade shows, displays

December 13, 2016

trade shows, exhibiting, exhibits, exhibitors, displays, trade show displays, Birmingham, Huntville, Mongomery, Huntsville, Montgomery

October 13, 2016

: Planning and Logistics / Tips and Trends / Trade Show Exhibiting / Trade Show Planning and Logistics

September 12, 2016

The goal of any trade show exhibitor is to stop attendees in their tracks in just 5 seconds before they take a few more steps and are gone.  But how do you do that?

I’ve found in my...

trade shows, trade show displays, BOOTH STAFFING, TRADE SHOW EXHIBITS

August 11, 2016

events, trade shows, exhibits, displays

July 21, 2016

Your event is tomorrow and your images are not showing up on the monitor.  It’s late, you traveled all day, and the AV tech is nowhere to be found.  There are some simple things...

trade shows, trade show displays, expos, logistics

July 13, 2016

Exhibit rental has been growing for many years. Trade show exhibitors are consistently choosing to rent rather than own, or to complement their owned exhibits. Skyline Exhibits surveyed exhibit...

rental exhibits, TRADE SHOW EXHIBITS, Dislays, trade show displays, trade shows

June 8, 2016

May 25, 2016

While there are still a few, very specific times where you will utilize direct mail, the vast majority of trade show marketing strategies have gone digital. In today’s business culture,...

marketing and promotions, social media, tips and trends, trade shows, displays, trade show displays

April 29, 2016

Union workers are a substantial part of trade shows and exhibitions. Experts specializing in various fields, including carpenters, electricians, plumbers, decorators, carpet layers and teamsters,...

April 20, 2016

The 2016 South by Southwest (SXSW) conference is a wrap, but the marketing world is still buzzing about it. One of the most talked-about marketing masterpieces at this year’s SXSW was the...

trade shows, exhibits, Trade show marketing, social media, graphics, expo

March 18, 2016

BOOTH STAFFING, exhibits, trade shows, graphics

March 18, 2016

This is undoubtedly the best Skyline® WindScape® Client Testimonial to date! Our Client’s view of how WindScape® provided low service costs, shipment savings, set up and drayage...

November 3, 2015

2016 is just around the corner, so that means it’s time to start thinking ahead. Here are some quick tips to assist you in planning your trade shows and events for the new show season:

1....

budget, ROI, exhibits, trade shows, events, displays

October 22, 2015

It’s hard to believe, but there are times that as a client you really want to be contacted by a salesperson. In fact, many trade show attendees will often go to a show in hopes of finding...

September 29, 2015

Are you about to design a brand new exhibit? Or maybe you are about to completely change a current trade show booth. Whichever it is, you should be extremely strategic about the design process. Not...

August 25, 2015

If you’re trying to help your ROI and achieve better exhibiting results, then this blog post is for you. If you do chuckle at some of these points because it sounds like what you do, maybe...

August 25, 2015

It happened. You came up with the perfect theme. Your graphics looked great. You even got tons of leads. You could not be happier….until all the extra bills start coming in. What happened?...

May 19, 2015

We recently conducted an Event Tech Survey and exhibitors had a lot of advice and questions on the topic of renting technology vs. buying technology. Some found it more cost effective to own the...

May 14, 2015

The World's First Air-Powered Exhibit System® turns 2! Explore this link to see how Skyline Exhibits revolutionized the trade show industry, again! http://skylinewindscape.com  

Windscape, exhibit, portable, trade shows, displays

April 23, 2015

Want to build your brand at trade shows?  Your company has company.

Exhibitors tell us in survey after survey that building awareness is their #1 or #2 trade show marketing goal.

Building...

Promotions, displays, trade shows, exhibits, Brand.

February 3, 2015

Win a Free 10-Foot Display or $5K in Creative Services Draw & Write On Our Booth What You Want! Grab a Box of Candy and a Sparkling Izze Drink See Our New Products That Make Your Life Easier

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December 11, 2014

Ever feel like your trade show program could do so much more?

You have years of trade show experience, you have traveled to dozens of shows, and spoken to hundreds of trade show attendees. So,...

Featured • Trade Show Planning and Logistics, trade show marketing • trade show planning • value of trade shows

December 11, 2014

Trade Show Displays Help Minimize the Challenge of Building Brand Image

Successful organizations don’t just have an established reputation, successful organizations and businesses also have...

Featured • Trade Show Planning and Logistics • value of trade shows, trade show exhibiting

November 18, 2014

Are you wondering why your trade show exhibit is not bringing in the attendees and leads you had hoped for? You have your booth staff, you have your demo, and you have an in-booth promotion. So...

November 12, 2014

You’ve invested a hefty sum of money into your trade show display. You hope that it will perform well enough to deliver a positive return on your investment. The good news is that your...

giveaways, TRADE SHOW EXHIBITS, exhibits, trade shows, booth, staffing

October 26, 2014

You invest a lot in the trade shows that you exhibit at. How much? At 36% of the average trade show budget, booth space costs are your single largest expense. Plus, your choice of shows affects the...