January 10, 2020

Avoid clutter.

This is huge when it comes to making an impact at trade shows. Avoiding visual clutter in your exhibit will eliminate hard to read, confusing messaging. It will make it much easier...

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December 12, 2019

If you’re stuck between wanting an exhibit that is an ideal representation of your brand and not having the funds to purchase one, you don’t have to compromise! You can have an exhibit that’s both...

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November 19, 2019

Fashion trade shows offer brands the chance to reach an array of buyers. Although social media is an evolving way for designers to build brand awareness, trade shows provide the opportunity for...

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November 1, 2019

When your company’s trade show comes to an end, the marketing grind should still continue. The period of time following an event is a prime time for keeping your company’s name in your prospects’...

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October 9, 2019

Most of us realize that traveling is all about the experience. It’s not something we can take home with us and use, it’s not something that we can re-purchase over and over, we can’t put it in our...

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September 23, 2019

A good trade show staff is a necessity for a successful exhibiting experience. To make sure that your brand and your booth are in good hands at your next trade show, take a peek at our list of...

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September 16, 2019

If you’ve been pouring every ounce of your effort into your trade show marketing initiatives but continue to see attendees walk on by to other booths, there may be an explanation. If you’re hoping...

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September 5, 2019

There are so many tasks and little details to work through when planning a trade show. Where do you start? What duties can be put off until closer to the show? What are the ‘must-do’ tasks that...

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August 26, 2019

Every industry typically has plenty of trade show options to choose from. Some shows may not even be on your business’s radar! Here are some shows in the LA area that offer great potential for...

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August 13, 2019

If you’ve owned your trade show exhibit for a couple years now, you may have fallen into a routine from show to show that’s got you stuck on a plateau. At first, an exhibit may fit your company’s...

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August 5, 2019

Shhhh… we’re about to share a few secrets with you that many trade show exhibitors haven’t yet realized. These secrets may be something you can figure out over time, but don’t waste time and money...

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