<< back to blog

August Webcast: Leverage Digital Marketing for Your Trade Show

August 11, 2021

Join Us for Our August Webcast: Leverage Digital Marketing for Your Trade Show
Presented by Skyline Exhibits


Wednesday, August 11, 2021
12:00 PM EDT | 9:00 AM PDT
Click Here to Register

Wednesday, August 18, 2021
2:00 PM EDT | 11:00 AM PDT
Click Here to Register

Digital Marketing is everywhere! But what is it and how can you leverage all these tools for your next trade show? We have some great tips on how your company can utilize digital marketing to reach prospects where they are most active (on their mobile phones, on social media or on Google) so they can become aware of your presence at the show and add any of your events to their calendar.
We will discuss:

  • Strategic objectives to keep in mind
  • Promoting your presence through digital media including email and social (Facebook, Twitter, Instagram, etc.)
  • Digital marketing tactics before, during and after the show
  • When to use each digital platform
  • Events as a content source
  • Other digital opportunities
  • Microsites
  • Virtual reality & augmented reality
  • RFID
  • Prep timeline
  • Resources and results
  • Briefly discuss how to measure digital marketing success
We will also be answering your digital marketing and trade show questions in our Q&A session. We hope you can join us!


- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
Presented By:

Matt Bohar
Sr. Marketing Analyst at Skyline Exhibits
Matt has been with the Skyline lead generation and customer engagement team for 16 years. He manages several campaigns in areas that involve database marketing, search engine optimization, search engine marketing, social media marketing and website marketing. He also works on several email campaigns for Skyline's live seminars, webinars and product announcements.

webinar, trade show technology, virtual reality, EVENT MARKETING, digital marketing
We use cookies to personalize our web content and analyze our traffic. We share this information with Skyline dealers who may combine it with information you provided them or that they collected from you. By continuing to browse you agree to the use of cookies.