Lunch & Learn Seminar: Managing Leads, Measuring & Selecting Trade Shows

You're Invited!

Managing Leads, Measuring & Selecting Trade Shows

A free live seminar event & lunch

Your company invests so much and trade shows, and you put a lot of your own blood, sweat and tears into making them work.

But how do you know how well they do?  How do get the most out of your trade show leads, and your trade show schedule.

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In this session, you’ll learn:

  • Which order to fix these 3 key processes (lead management, measurement, and show selection) to get the maximum value
  • The 26 steps to a complete lead management system, including what steps to take before, during, and after the show
  • How to measure the key metrics your management wants, and metrics that drive improved trade show results
  • How to overcome 10 tough (yet common) barriers to trade show measurement
  • How to evaluate the shows you already have, and how to find shows worth adding to your schedule

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Seminar Details

Date & Time

Wednesday, June 19, 2019
10:30am - 2:00pm
Lunch served before seminar

Seminar Location

Holiday Inn Dedham
55 Ariadne Road
Dedham, MA 02026
Click Here for Directions

Includes Complimentary Lunch

This seminar will last 90 minutes, with a delicious free lunch before the seminar and give you some time to network and chat with your fellow trade show marketers.

Register for Our Free Seminar Today!

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Grab your coworkers, event managers and booth staff and let’s prepare your people for your next show! To register, complete the form and we'll save you a seat. If you have any questions or would prefer to register by phone or email, contact Gretchen at 781-643-1044 or

Seating is limited so reserve your spot today!

Wednesday, June 19, 2019
10:30am - 2:00pm
Holiday Inn Dedham

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Presented by: Mike Thimmesch

For over 25 years, Mike Thimmesch has created and implemented innovative marketing, lead generation, and exhibiting strategies that profitably grow company sales and brand awareness.

Thimmesch rose to Director level at Skyline Exhibits, where he helped generate over a half million leads, resulting in over $1 billion in sales. He published 11 industry white papers and eight exhibiting books, presented over 100 trade show webinars, and wrote over 200 exhibit marketing blog posts.

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