Creating Winning Trade Show Marketing Campaigns

Join us for our next free educational lunch & learn seminar in Boston

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You're Invited!

Lunch & Learn Seminar: Creating Winning Trade Show Marketing Campaigns

Wednesday, June 10, 2020
Holiday Inn Dedham Hotel & Conference Center
Lunch at 11:30 am
Seminar from Noon to 1:30 pm 

How do you design your exhibit and send promotions that get more trade show leads and results?

By integrating them into an integrated trade show marketing campaign!

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In this seminar you’ll discover:

  • The 4 steps to creating a marketing campaign
  • Proven ways of inventing campaign themes that connect with your target audience
  • How to create both an integrated and an experiential marketing campaign
  • A creative worksheet with questions that will spark great campaign ideas
  • 25 common attributes of experiential trade show marketing campaigns
  • Examples of successful marketing campaigns, and what they did right
  • 23 trade show marketing strategies you can adapt for yourself
  • How to promote your trade show presence, via email, social media, and more
  • A campaign checklist to validate the completeness of your creative vision

Seminar Details

Seminar Dates & Time

Wednesday, June 10, 2020
Doors open at 11:00 am
Lunch at 11:30 am
Seminar from Noon to 1:30 pm

Seminar Location

Holiday Inn Boston-Dedham Hotel & Conference Center
(near Interstate 95 and U.S. 1)
55 Ariadne Rd, Dedham, MA 02026
Click Here for Directions


A complimentary lunch will be served to all registered attendees. If you have any dietary restrictions or allergies, please note them in the registration form below and we will do our best to accomodate them.

Your Featured Presenter

Michael Thimmesch
Principal, Thimmesch Marketing

For over 30 years, Mike Thimmesch has created and implemented innovative marketing, lead generation, and exhibiting strategies. He rose to Director level at Skyline Exhibits, where he helped generate over a half million leads, resulting in over $1 billion in sales.

Mike has published 11 industry white papers and 8 exhibiting books, presented over 100 trade show webinars, and has written over 300 trade show marketing blog posts.

Register for the Seminar

Interested in attending our free lunch & learn seminar? Complete this form and we will save you a seat. If you prefer to register by email or phone, contact Gretchen Long at or (781) 643-1044.

Seminar Location:
Holiday Inn Boston-Dedham Hotel & Conference Center
55 Ariadne Road
Dedham, MA 02026

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